Irene Feleo
Design, Illustration & Animation

Lost Paradise Creative Pitch

I was excited to be contacted by the creative team behind Lost Paradise to pitch for the 2016 Campaign Creative. Lost Paradise is a music, arts, yoga, performance, food and camping experience like no other. With previous headlining acts like Jamie XX, Ball Park Music, Aluna George and many more, the Lost Paradise camping festival is a truly unique immersive interactive arts festival. 

Taking on the idea of a ‘hidden wonderland’, I chose to illustrate different ‘portals’ that contain elements of the Lost Paradise experience. Focusing predominately on ideas of nature, play, creativity and escape - these portals act as alluring windows into the wonderland that awaits festival goers.

Inspired by the magic and enchantment that Lost Paradise embodies, I wanted to create a simple, minimalistic and striking design that is flexible and adaptable to different outputs. Unfortunately the client went in another creative direction but I was extremely happy with the illustrations produced for the treatment.